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Courtyard - Passion Moves Us Forward
Global reposition of Courtyard as the hotel that helps business travelers follow their passion, wherever it takes them.
The idea of passion worked well for their sponsorship of the NFL, so we also made a film to announce their partnership under this new global positioning.
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Role:
Creative Director / Copywriter
CD Partner:
Chris Liu
CCO:
Kurt Fries
Director:
Max Malkin - Prettybird
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