Kingsford - Fire Drops

A collab with Ben Baller and Joshua Vides to create unique, limited edition grills and grilling kits, and invite a new, more diverse generation to the grilling world.

Grills were dropped live on the NTWRK app.
Sold out in 11 seconds.

Resold for thousands on ebay.
 

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Role:

Group Creative Director / Creative Director / Copywriter